Business

Social-media-for-public-relations

PUBLIC RELATIONS STRATEGY

With the state of social media and the 24 hour news cycle, having a good PR strategy is critical to your company’s communication. Here’s a great article by Ardi Kolah (originally published on Vocus), which effectively outlines this point:     It’s often very difficult to know what makes a news release work and what doesn’t […]

3 Things to Consider Before Selling Your House FSBO (For Sale By Owner)

So you’re a homeowner and you’ve finally decided to list your house for sale on the real estate market, CONGRATULATIONS! With the proper guidance, you may be able to execute this rather arduous business deal without it becoming a total nightmare. As a licensed real estate agent in South Florida, I’ve seen and heard enough […]

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Microsoft finally admits, Windows 8 sucks!

The massive failure of the Windows 8 OS has become too noticeable for even Microsoft to ignore. In a recent interview with CBS, Bill Gates said, “…it’s clearly a mistake.” Here’s a great break down of the market research concerning Microsoft by the guys over at Motley Fool.

social media management future, twitter, facebook, youtube, blog, marketing, video

3 Reasons Your Business Needs A Social Media Manager

As more businesses recognize the importance of  having a relevant social media presence, the question of how they should implement and manage their presence becomes more salient. Launching a social media campaign, complete with strategic outline and measurable, clearly defined goals, can be a daunting task. Many books have been written on this topic, but I’ll […]

Quick Tip for Success!

Must Read Books for Entrepreneurs

Entrepreneurs are a unique bunch. We’ve made a conscious and deliberate decision to repudiate so-called job security for a more challenging  expedition into the unknown. It takes an  individual with steely resolve, and in some cases, a lack of aversion to risk, to brave the jungle that is entrepreneurship.  As I close in on 10 […]

Will the REAL photographers please step forward.

There’s no question that the photography industry has changed dramatically since the invention of DSLR cameras. Most of these cameras capture decent images, and are available for less than $1000. But after being hired to shoot a birthday party a few weeks ago, and seeing the equipment and level of experience of the other “photographer” […]