With the state of social media and the 24 hour news cycle, having a good PR strategy is critical to your company’s communication. Here’s a great article by Ardi Kolah (originally published on Vocus), which effectively outlines this point: It’s often very difficult to know what makes a news release work and what doesn’t […]
So you’re a homeowner and you’ve finally decided to list your house for sale on the real estate market, CONGRATULATIONS! With the proper guidance, you may be able to execute this rather arduous business deal without it becoming a total nightmare. As a licensed real estate agent in South Florida, I’ve seen and heard enough […]
The massive failure of the Windows 8 OS has become too noticeable for even Microsoft to ignore. In a recent interview with CBS, Bill Gates said, “…it’s clearly a mistake.” Here’s a great break down of the market research concerning Microsoft by the guys over at Motley Fool.
As more businesses recognize the importance of having a relevant social media presence, the question of how they should implement and manage their presence becomes more salient. Launching a social media campaign, complete with strategic outline and measurable, clearly defined goals, can be a daunting task. Many books have been written on this topic, but I’ll […]
Entrepreneurs are a unique bunch. We’ve made a conscious and deliberate decision to repudiate so-called job security for a more challenging expedition into the unknown. It takes an individual with steely resolve, and in some cases, a lack of aversion to risk, to brave the jungle that is entrepreneurship. As I close in on 10 […]
There’s no question that the photography industry has changed dramatically since the invention of DSLR cameras. Most of these cameras capture decent images, and are available for less than $1000. But after being hired to shoot a birthday party a few weeks ago, and seeing the equipment and level of experience of the other “photographer” […]