So I visited with one of my past clients this week to discuss marketing strategy for the New Year. We talked about possibly adding television commercials, and maybe even some billboard ads. As she sat at her desk scrolling through her company facebook page, she suddenly turned to me and asked, “why aren’t we getting […]
Success Media Solutions is a Miami based media consulting and marketing company that specializes in affordable advertising solutions for small businesses. The company utilizes Public Relations, Commercial Photography, Video Production, and Inbound Marketing via social media and blogging, to leverage their client’s products and services. According to Entrepreneur magazine, almost 50 percent of small businesses […]
As more businesses recognize the importance of having a relevant social media presence, the question of how they should implement and manage their presence becomes more salient. Launching a social media campaign, complete with strategic outline and measurable, clearly defined goals, can be a daunting task. Many books have been written on this topic, but I’ll […]
There’s no question that the photography industry has changed dramatically since the invention of DSLR cameras. Most of these cameras capture decent images, and are available for less than $1000. But after being hired to shoot a birthday party a few weeks ago, and seeing the equipment and level of experience of the other “photographer” […]